It’s a good bet that many of your employees are already using a fitness tracker. According to a 2014 Price Waterhouse Coopers Health Research Institute survey, 1 in 5 Americans owns a health-related wearable, and 1 in 10 wears it daily.
Why? Because they want to exercise more frequently, to set goals and track them, and to eat better.
And fitness trackers work. A study that Fitbit, a leader in wearables, conducted with the Dayton Regional Transit Authority showed that their Fitbit Wellness program led to $2.3 million in employer cost savings, as well as healthy outcomes for program participants. (For more about the study, see our post, “5 Tools for Tracking & Motivating Employee Wellness.”)
This is a trend—and a technology— that employers can—and should—get behind.
Today, employers aren’t just sitting on the sidelines while their employees get fitter. They’re actively incorporating fitness trackers into their wellness programs—and, sometimes, even providing them.According to a study from ABI research, 46% of employers are offering fitness trackers, a figure that will reach approximately 13 million wearables in 2018. If your company is contemplating giving fitness trackers away, check out our 10-step checklist that spells out the best way to turn wearables into wellness success.
You can’t force your employees to participate in a wellness program, or to wear a fitness tracker. But there are ways to turn wearables into wellness success:
The ROI on the benefits of trackers is tricky to measure, but according to Henry Albrecht of Limeade, a corporate wellness technology company, employee engagement is the big win.
“In fact,” he says, “51 percent of organizations surveyed by IFEBP [that’s the International Foundation of Employee Benefit Plans] said their wellness efforts improved employee satisfaction and engagement.” And a 2015 survey published by Quantum Workplace and Limeade found that respondents were 38 percent more engaged and 18 percent more likely to go the extra mile when they felt their employers cared about their well-being.
What do you get with healthier employees?
Lower absenteeism and health costs.
A happier, more engaged workforce.
In other words—It’s a no-brainer!